Up Next Texting Service Available for Students

Recently, "Up Next" was launched as part of First Lady Michelle Obama's Reach Higher Initiative in conjunction with the Better Make Room campaign. "Up Next" is Better Make Room's mobile messaging tool that will provide students and families across the country with free personalized support regarding college search and application, federal student aid, and student loan repayment.
"Up Next" is based on research that was conducted by University of Virginia Professor Ben Castleman. Professor Castleman, who is on loan to Better Make Room to lead this effort, proved in his research that these "nudges" that are sent to students through Up Next, which address topics/deadlines regarding the admissions process, standardized tests, and federal student aid (aka - FAFSA), are proven to improve educational outcomes, and are FREE for schools, colleges, etc. to use. These texts that students receive will help guide students through the process, and will even provide them with one-on-one advising over text for students who need extra help. These one-on-one advisors come from the top five college advising nonprofits in the country, and have loaned us their services as a way to help more students get to college.
In order to register for the "Up Next" text messaging service, students simply text the word COLLEGE to 44044.
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